COO rankings / Firm profile

JW Consulting (Fraction COO)

Last verified 2026-10-27

/ 100

Moderate evidence confidence

Founder-led UK product and ecommerce businesses at £1m to £20m that want James Wakely as a fractional COO.

Solo Practitioner, High-Touch

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This site did not return a usable capture.

Firm details

Website: https://fractioncoo.co.uk/
HQs: Not disclosed
Headquarters is Not published.
Typical buyer: Founder-led UK product and ecommerce businesses at £1m to £20m that want James Wakely as a fractional COO.
Verticals: Not disclosed
Specialties: JW Consulting (Fraction COO) offers fractional COO work.

James Wakely sells a fractional COO seat to founder-led SMEs in product, ecommerce, marketplaces, and distribution.
JW Consulting states it was founded to serve £1m to £20m product businesses.
As a prior chief operating officer he grew an automotive aftermarket business from £8.9m to about £15m.

The fractional COO seat and the £1m to £20m band are stated, and the retainer dollars and headquarters are Not published.

Published rates, firm estimates, and third-party estimates stay in separate rows.

The monthly retainer amount is Not published, and the site only says it costs 40 to 60% less than a full-time operations director.

Price undisclosed

Not published

The pages reviewed do not state a monthly USD rate.

First-party page, accessed 2026-10-27.

Client	Industry	What they did	Source
No named clients published

Rank is page-relative. See the methodology.

A city headquarters and the firm founding year are Not published.
The £8.9m to £15m result is a prior operating role, and the client names are Not published.
Score 68 from ratings of 4, 4, 1, 4, and 3 on Track Record, Segment Fit, Pricing Transparency, Responsiveness, and Credentials. Points equal each weight times the rating divided by 5.

Main limitation: The fractional COO seat and the £1m to £20m band are stated, and the retainer dollars and headquarters are Not published.